Infinite Monkey Theorem

The Infinite Monkey Theorem states ‘that a monkey hitting keys at random on a typewriter for an infinite amount of time will almost surely type a given text, such as the complete works of William Shakespeare’. Yes we named our winery after an old mathematical theorem. When you think about it, it’s all about creating order out of a chaotic system and, we would argue. When we started in 2008, there was nothing more chaotic than growing grapes at 4,500 ft in Colorado and making wine in a warehouse in an alley in a city. There are an infinite number of variables at play, decisions to be made and possible outcomes. It is the job of our team to create order out of this inherently chaotic system as we craft our ridiculously good wine. When we started the winery, we decided to focus on the variables that really mattered: using the best grapes, harvesting them at their peak, nurturing each batch of juice as it became our wine, and getting to know the people who drink it. We also decided to get rid of the variables that don’t matter: the vineyard location, the rolling hills, and the tasting room covered in granite and marble.