Nu Brewery

Imagine you are out with friends and you want a light beer.

The server comes to the table and asks what you would like to drink… You say, “I like light beers, do you have a craft beer like that?” and the server spouts off a short list, something like “we have beer X, beer Y, and beer Z that are our lightest beers, but I’d recommend beer X because it’s my favorite”. You nod and say “I’ll try that one then, thanks.”

The server disappears briefly, returns with the drink orders and passes you your choice. You take that first sip and instantly you know, the server has the worse palate in the world. This happens every day across the country. So what do you do next time you are asked what you would like to drink… you default to those light beers that have “sexy” ads (you know the ones / we’ve all seen them) and don’t ask the servers opinion ever again.