It all began with a European road trip. The summer of 1994 found three friends rattling around the continent in an old Peugeot, affectionately dubbed “Hotel Le Car.” An improvised itinerary landed the trio unexpectedly in Belgium, on the night of Brussels’ Ommegang festival. It was here that Brian Purcell—today Three Taverns’ founder—first discovered the wonder of beer brewed by Trappist monks. It was in that moment a seed was planted, though it took many more years to take root.
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