We believe beer drinkers are looking for good taste and diversity of flavor. Because beer is brewed worldwide in a variety of styles by numerous methods based on the local climate, ingredients, and culture, the number of styles is incredibly diverse.
German immigrants brought their interpretation of bier in its many styles to America in the 19th century. In time, the overwhelming popularity of the pale lagers they introduced became the dominant style in the U.S. until craft brewers reintroduced forgotten styles of English and Belgian ales in the 1980s. Unfortunately, German bier, particularly lagers, never experienced the same craft revival, perhaps because brewers associated them too closely to the mild, ubiquitous, domestic lagers that descended from German ancestry.
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