Like most good stories, ours started with a beer. A flavorless, watery, metallic non-alcoholic beer that our co-founder Bill Shufelt ordered one night. He was working in finance, about to get married, getting serious about fitness, and was searching for non-alcoholic options that could satisfy his taste without compromising his lifestyle. If it wasn’t for that fateful beer, we might not be here today. Thankfully, it sent Bill on a mission to create a whole platform of delicious, craft NA beers that even the biggest beer lovers would enjoy anytime, anywhere. He teamed up with our head brewer John Walker and the rest is
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